Ok, so you’ve found the free resources, but what about the time? Our blog (shameless plug, but we have kick ass analytics content!).In fact, you can learn them all for free before you quit your job. So mastering one of these platforms is an easy niche to land clients.Īny in-demand skill right now that we mentioned before doesn’t need a $100K degree to learn it. Facebook, Twitter and Pinterest are becoming the top advertising platforms due to their baked in audience. While banner ads are in decline, other advertising platforms have emerged as powerful traffic sources. And seeing as how this is a $30B+ industry, experts are in HUGE demand. So these ads are a science in themselves and require an expert to set up, optimize and scale them. The way they work are simple – websites bid on keywords related to their business and pay every time someone clicks on them. PPC ads are the sponsored listings that show up in search engines. In other words, you can have a direct effect on top line revenue. It helps businesses make informed (data driven) decisions about their marketing spend. ^ Web analytics covers more than just reading website traffic and sources. But honestly, it’s the most valuable web based skill you can have. Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage.
0 Comments
Leave a Reply. |